E-COMM is conducting an awareness campaign for the public to help people better understand what is an emergency when dialing 911 or when it is a better option the call the non-emergency line. Nearly one out of every five 911 calls in BC turns out to be a non-emergency call. E-COMM manager Jasmine Bradley says
that if anyone is in doubt if their situation is an emergency, they should dial 911 first. No official date has been set for the start of the campaign.